Welcome! If you’re interested in how marketing and communications professionals are using emerging media and technology — social media, mobile, video, big data and others — to better reach and build relationships with customers, you’ve come to the right place. I’m Stephanie Wennmacher and as a marcom professional working in the higher education landscape who is also pursuing a graduate degree in integrated marketing communications (IMC), I’ll be sharing my thoughts and look forward to hearing yours!


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